Trade Marketing Executive

As the Trade Marketing Executive, you will support the Trade Marketing Function on BTL Executions (Customer and Vendor Facing), Promotions, Sales Development & Sales Analytics.

Additionally, this role will cover Key Account Management activities for our FAN and Departmental Stores channels.

What You’ll Do

Trade Marketing

• Execute end to end BTL A&P plan basis aligned objectives with Marketing to drive synergies between ATL & BTL plans
• Align and execute SOP for smooth A&P processing for internal teams, vendors and key stake holders – ensuring minimum delays as per plan
• Anchor and drive monthly reconciliation of BTL A&P spends against annual budget with finance team & line manager.
• Build & Drive mechanism to measure and evaluate all major BTL spends
• Evaluate various events driven by key accounts – collaborate with the events which will help to drive our larger plans
• Build strong communication pipeline ...