Sr. Email Marketing Lead
TEKsystems • Huntington Beach, CA • Posted July 13, 2026
About the Role
We are seeking an experienced Senior Email Marketing Manager to lead the strategy, execution, and operations of a large-scale email marketing program. This role will oversee the technical development, deployment, and optimization of email campaigns while managing a team of 6–8 email marketing professionals. The ideal candidate combines hands-on expertise in marketing automation platforms, email coding, segmentation, and personalization with strong people leadership and project management skills.
Key Responsibilities
+ Lead the end-to-end execution of email marketing campaigns, including architecture, coding, testing, deployment, and performance optimization.
+ Develop and manage the email marketing roadmap, campaign calendar, content schedules, and promotional planning.
+ Drive business growth through targeted email, SMS, push notification, and automated customer journey campaigns.
+ Build and maintain audience segmentation, personalization strate...
Key Responsibilities
+ Lead the end-to-end execution of email marketing campaigns, including architecture, coding, testing, deployment, and performance optimization.
+ Develop and manage the email marketing roadmap, campaign calendar, content schedules, and promotional planning.
+ Drive business growth through targeted email, SMS, push notification, and automated customer journey campaigns.
+ Build and maintain audience segmentation, personalization strate...