Senior Manager, Marketing & Commercial(ARTD)
The Coca-Cola Company • Rotterdam, Netherlands • Posted July 11, 2026
About the Role
The **Senior Manager, Marketing & Commercial NL (ARTD)** leads the development and execution of marketing plans for the Alcohol Ready-To-Drink (ARTD) portfolio across the Netherlands.
This role is responsible for translating European brand and portfolio strategies into impactful, locally relevant activation that drives consumer demand and commercial growth. Working closely with Commercial teams, bottlers, and European ARTD teams, the role ensures strong in-market execution, winning customer activation, and alignment with system priorities.
With a strong focus on delivery and performance, this position plays a critical role in accelerating ARTD growth in two key markets within a highly regulated category.
**What You'll Do for Us**
**Market-Level Strategy & Planning**
+ Translate European ARTD strategies into clear, actionable plans for the Netherlands.
+ Lead annual business planning and marketing calendars aligned with category and comm...
This role is responsible for translating European brand and portfolio strategies into impactful, locally relevant activation that drives consumer demand and commercial growth. Working closely with Commercial teams, bottlers, and European ARTD teams, the role ensures strong in-market execution, winning customer activation, and alignment with system priorities.
With a strong focus on delivery and performance, this position plays a critical role in accelerating ARTD growth in two key markets within a highly regulated category.
**What You'll Do for Us**
**Market-Level Strategy & Planning**
+ Translate European ARTD strategies into clear, actionable plans for the Netherlands.
+ Lead annual business planning and marketing calendars aligned with category and comm...