Senior Digital Engagement & Innovation Coe Analyst

AXA Group • hong kong, hong kong • Posted June 17, 2026

About the Role

Responsibilities:

  • Collaboratively work with peers and product owner to understand the business needs, rationale and the business value for the project
  • Contribute with peers on the planning, design, execution, fulfillment and evaluation of assigned projects and campaigns
  • Work with internal & cross-functional BAs as an individual feature owner and independent contributor in the scrum team for digital projects
  • Work on gathering requirements by understanding business rationale, document requirements, process maps, user journeys, user stories for development, collaboration with analytics team for application activity tracking
  • Work with UI / UX team to define the wireframes & prototype, review & finalize the user journey after liaising with relevant stakeholders
  • Work closely & participate in scrum team to contribute to overall feature delivery
  • Create test cases (functional, non-functional & UI) based on user ...