Product Specialist

East Bay BMWLocation: 4350 Rosewood Dr, Pleasanton, California 94588

Summary: Responsible for explaining and demonstrating vehicle features and technology to customers at the beginning of the sales process.

Supervisory Responsibilities: This job has no direct supervisory responsibilities.

Essential Duties and Responsibilities include the following:

Greets customer and determines make, type, and quality of vehicle desired

Educates customer on current product line options and basic product specifications

Provide product information (brochures) for customers when requested

Demonstrate vehicle features and technology features to customer

Educate customer on optional equipment available for purchase

Answers questions about the vehicle, technology, and features

Conducts test drives

Conducts facility tours (service, parts)

Conduct training classes for current customers on technolog...