Product Manager - Journey Orchestration
Etihad Airways • Abu Dhabi, Abu Dhabi • Posted July 12, 2026
About the Role
Job Description
Synopsis
The Product Manager is responsible for defining and delivering Guest 360 capabilities, with a strong focus on journey orchestration, customer data activation, and omnichannel personalization.
This role owns the product lifecycle, driving strategy, roadmap, and execution to enable real-time, data-driven customer experiences across all touchpoints.
Accountabilities
- Define and deliver the Guest 360 product strategy, roadmap, and priorities
- Own journey orchestration capabilities across platforms (e.g., Adobe Journey Optimizer or similar)
- Design and optimize omnichannel customer journeys (segmentation, triggers, decisioning, personalization)
- Translate customer data (CRM, booking, loyalty) into actionable use cases and activation strategies
- Partner with cross-functional teams (data, engineering, CX, marketing) to ensure end-to-end delivery and integration
- Drive data-driven decision makin...