Performance Marketing Specialist

Location: Singapore / Karachi, Pakistan Onsite
Timings: 9:00 AM – 6:00 PM
Work Days: Monday to Friday
Job Type: Full-Time

About Us

ISTO.Digital is a growth-driven digital company focused on building scalable, data-led marketing solutions for modern brands. As we expand our performance marketing operations, we are seeking a results-oriented Performance Marketing Specialist to plan, execute, and optimize paid digital campaigns across multiple platforms.

Key Responsibilities

• Plan, execute, and optimize paid advertising campaigns across platforms such as Google Ads, Meta (Facebook & Instagram), and other performance channels.
• Manage campaign budgets, bidding strategies, targeting, and creatives to maximize ROI.
• Conduct A/B testing on ad creatives, copies, audiences, and landing pages.
• Monitor daily campaign performance and optimize based on data insights.
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