New Buyer - User Growth

About The Team

Looking for who are data-driven and creative for New Buyer Acquisition strategy. In this role, you will be the engine of our customer growth. Responsible for bringing first-time buyers into our ecosystem. Responsible for funnel from awareness to first purchase, experimenting across channels to acquire high-quality customers efficiently and scalably.

Job Description

• New Buyer Growth Strategy: Develop and execute the roadmap for acquiring new customers. Define target audience segments, identify high-potential channels, and build integrated campaigns that drive first-time purchases.
• Budget Management & ROI Optimization: Leverage spend across paid (Meta, Google, TikTok) and organic channels to maximize CAC efficiency and LTV. Build forecasting models to project new buyer volume and ROI.
• Full-Funnel Experimentation: Design and lead acquisition experiments—from creative testing to landing page optimization. Partner wi...