Marketing Performance Analyst - Conferences & Expo

Company Description

Aldrich is a global consulting and event organizing firm that supports international and private clients in planning, developing, and managing critical oil and energy infrastructure projects worldwide.

Role Description

The Marketing Performance Analyst is a full-time, on-site role based in Dubai, focused on measuring and optimizing the impact of Aldrich's marketing initiatives, particularly for its energy Conference and Expos. This role involves tracking and analyzing campaign performance across digital and offline channels, building dashboards and reports, and translating data into clear insights and recommendations for marketing and leadership teams.

The Marketing Performance Analyst will work closely with marketing, sales, finance, and event teams to define KPIs, forecast outcomes, and support budget allocation and ROI analysis. Daily responsibilities include collecting and cleaning data from multiple sources, performing ...