Marketing Manager

Key Responsibilities

• Develop and execute comprehensive marketing strategies that drive brand awareness and directly support organizational business objectives
• Lead the marketing department with accountability for team performance, strategic direction, and resource optimization
• Conduct rigorous market analysis, including demand assessment and competitive intelligence, to inform strategic decision‑making
• Establish and manage marketing budgets with full accountability for expenditures, ROI analysis, and profit‑loss projections
• Collaborate with the sales department to develop evidence‑based pricing strategies that maximize profitability and market share while maintaining customer satisfaction
• Direct the development and execution of integrated advertising campaigns and promotional initiatives
• Establish and maintain brand positioning and awareness across all marketing channels
• Oversee social media and content ...