Market Development Director Optica / On Demand Labeling Solution

Avery Dennison • nottingham, england • Posted June 12, 2026

About the Role

Market Development Director Optica / On Demand Labeling Solution

Full-time. Compensation: GBP 51,380 - GBP 82,208 per year.

About the Solution

Avery Dennison’s Optica and On-Demand Labeling are interconnected solutions designed to modernize supply chains, track inventory, and streamline manufacturing through digital identification.

Optica is Avery Dennison’s comprehensive portfolio of end-to-end supply chain solutions. It is designed to give businesses total, item-level visibility over their products from the point of manufacture (source) to the retail shelf (store). Optica achieves this by combining RFID intelligent labels, the atma.io connected product cloud, specialized hardware, and software applications to turn physical products into digital assets.

On-Demand Labeling (also referred to as Avery Dennison's In-Plant Printing Solution) is a specific capability built into the Optica ecosystem, though it can also be used standalone. It ...