Manager CX Retail Marketing & Activation

Adidas • Shanghai, Shanghai • Posted June 24, 2026

About the Role

Manager Retail Marketing & Activation
Area: GCA 

Department: Offline Channels

Direct Reporting Line: Director Retail Marketing

Indirect/Secondary Reporting Line: 

Subsidiary/Country: GCA

Location: Shanghai

GSMS Grade: M4
Number of Personnel Managed: 

Cost Center/Budget and/or Revenue Responsibility: 
Purpose & Overall Relevance for the Organization:
Drive innovative retail concepts and pilot new consumer engagement experiences to elevate brand impact and differentiate adidas within the marketplace.

Lead and steer the execution of the GCA/Global Brand Strategy locally through consistent deployment and developmentof GCA sign-off set up and the retail marketing plan also toolkits throughout the GCA country clusters, delivering into all relevant Brand and Commercial KPIs.

Driv...