Key Account Manager - MOFT
Heineken • petaling jaya, selangor • Posted June 15, 2026
About the Role
As a Key Account Manager for MOFT, you will be responsible for driving commercial success across assigned Modern Off-Trade accounts by delivering strong business performance, building strategic customer partnerships, and ensuring excellent in-store execution. You will translate commercial strategies into actionable customer plans, manage trade investments effectively, and collaborate cross-functionally to unlock growth opportunities and deliver sustainable results.
Responsibilities
- Develop and execute Joint Business Plans (JBP) aligned with overall commercial strategy and customer priorities.
- Deliver account performance targets across revenue, volume, market share, and gross margin.
- Lead customer planning and execution, including pricing, promotions, and new product launches.
- Drive in-store excellence by ensuring product availability, visibility, and optimal assortment.
- Manage trade investments within approved budget...