INTERNSHIP PROGRAMME - DIGITAL MARKETING

Fresh/Entry Level

Responsibilities

• Week 1:
• Orientation
• Introduction to the company, team, and products / services
• Overview of digital marketing strategies used by the company
• website, Google Ads, Facebook, Instagram, Tik Tok)
• amp;lt;What, Why, When, Where ,How>
• Task : Researching current trends in digital marketing relevant to your industry
• Week 2:
• Learn about the website’s structure, content management system (CMS), and analytics
• tools (e.g., Google Analytics)
• Review current website content and identify areas for improvement
• Plan / organise products' category in the website
• Week 3:
• Social Media Basics
• Introduction to social media marketing
• Study existing Facebook strategies and campaigns
• How to create engaging content for social media platforms.H21 (graphics, captions)
• Scheduling posts ...