Head of Marketing, Specialty BU, Beijing/Shanghai

Takeda • Beijing, Beijing • Posted July 06, 2026

About the Role

Description

About the Role

(Role purpose / objective)

The Head of Marketing is responsible for developing and overseeing the marketing strategy for the product portfolio within the relevant therapy area, ensuring that the product direction aligns with market needs as well as the company’s overall mission and business objectives.

How you will contribute:
(Key accountabilities and responsibilities)

  • Applies comprehensive knowledge of brand strategy to achieve desired brand perceptions
  • Executes brand positioning strategies effectively
  • Utilizes innovation or AI to enhance marketing strategies and creative processes
  • Implements brand awareness and marketing communication strategies proficiently
  • Manages marketing budgets effectively, making adjustments based on performance
  • Conducts market analysis to inform product development
  • Leads creative ideation and applies creativity in mar...