Growth Marketing Manager

About the Role We’re looking for a Marketing Manager who can own end-to-end demand generation — from strategy to execution. This role is for someone who doesn’t just plan campaigns but actually builds, runs, tests, and optimizes them across outbound, paid, and social channels. Key Responsibilities: Plan and execute B2B outbound email campaigns (DB sourcing, segmentation, execution, ROI tracking) Drive demand generation through direct outreach to targeted decision-makers. Run and optimize paid campaigns across Google (PPC), LinkedIn, and Meta. Execute Account-Based Marketing (ABM) campaigns for Bigcity Promotions. Track and improve key metrics: ROI, conversions, campaign performance. Develop and implement marketing strategies end-to-end (planning → execution → optimization) Collaborate with sales to ensure quality lead pipeline and conversions. Key Requirements Proven experience in B2B marketing, demand generation, or growth marketing. Hands-on experience running: Email marketing campai...