Growth Marketer (Thailand)

AirAsia • Sepang, Selangor • Posted June 19, 2026

About the Role

Job Description

Role Overview

The Growth Marketer will own the strategy and execution for driving hotel traffic, bookings, and revenue on the MOVE platform. Reporting to the Head of Digital Marketing, you'll be responsible for converting MOVE's flight-first users into hotel bookers—a unique challenge that requires creative cross-sell strategies, deep funnel optimization, and sophisticated marketing execution.

This role sits at the intersection of growth marketing, revenue optimization, and product strategy.

Location: Kuala Lumpur (MOVE HQ) 

Key Responsibilities

Strategic Growth Leadership

  • Define and execute the hotel growth marketing strategy across ASEAN markets, with clear quarterly targets for traffic, conversion, and revenue.

  • Own the hotel attach rate KPI—developing systematic approaches to convert flight bookers into hotel customers through c...