Financial controller

Key Deliverables

Financial Reporting & P& L

▸ Build outlet-level P& L tracking with weekly and monthly close

▸ Consolidated Paashh P& L with full outlet-level break-up

▸ Variance analysis: actual vs. budget vs. prior period

▸ Monthly financial pack for Chairman and COO review

▸ Transition from current transactional accounts to analytical reporting

Unit Economics

▸ Track and report core unit economics: repeat rate, AOV, contribution margin, cost of acquisition, lifetime value

▸ Outlet-level breakeven tracking and forward projection

▸ Customer cohort analysis in collaboration with COO and Marketing

▸ New outlet payback analysis for each proposed site

▸ Cost of organic ingredient premium vs. industry benchmark

Budgeting & Planning

▸ Annual budgeting process: revenue, opex, capex per outlet and consolidated

▸ Quarterly forecast updates and reforecast