Expression of Interest: Activation Executive

BAT • Hong Kong, Hong Kong Island • Posted June 06, 2026

About the Role

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

BAT HK has an exciting opportunity for an Activation Executive.

Your key responsibilities will include:

Reports To: GT & Activation Manager - HK & Macau

Function: Trade Marketing and Distribution

HoReCa channels development support

  • Design and manage overall Horeca plan and its budget allocation with aims to improve overall channel return on investment and sales performance.
  • Work with all partners internally and externally, support in building strategic plans for Horeca.
  • Deliver activities to improve brand presence & product trial, while ensure a strong conversion to regular and loyal consumers to susta...