Ecommerce Manager ( Retail)

We are seeking an E-Commerce Manager to lead and grow digital sales channels for a major apparel retailer in Montreal!

KEY RESPONSIBILITIES

• Define and execute the e-commerce strategy aligned with business goals
• Own key performance metrics (revenue, margin, traffic, conversion, acquisition)
• Lead and develop internal teams with a performance-driven mindset
• Optimize the full digital customer journey and improve UX/CRO
• Work with merchandising to promote key products and campaigns
• Align e-commerce activity with the 360° marketing calendar
• Manage paid media strategy (Google Ads, Meta, programmatic)
• Oversee agency performance, budgets, and ROI
• Ensure strong alignment between media, brand, and business goals
• Develop SEO strategy to improve organic traffic and visibility
• Oversee keyword planning, content optimization, and backlink strategy
• Define KPIs and reporting dashb...