Director - Cultural Programming & Experience

Role Purpose

Lead the planning, curation, and management of the destination’s cultural programming and experience layer, owning the programming calendar, content development, visitor journey, exhibit design and management, and external relations to ensure a coherent, authentic, and high-quality visitor experience across year-round and festival periods, while creating content and experiences that strengthen attendance and visitation in support of broader commercial objectives.

Key Responsibilities

Programming Calendar Ownership:
Own the annual, seasonal, and festival programming calendar, ensuring a balanced, relevant, and operationally deliverable mix of cultural experiences that aligns with asset priorities, key moments, and audience needs.

Content Development & Attendance Drivers:
Lead the development of programming content, narratives, and written materials that make the d...