Digital Marketing Specialist

We are looking for a Digital Marketing Specialist to help support overall marketing strategy and operations at SolutionInn. You will anticipate and analyze the conversion funnel performance. You will be creating and planning a variety of PPC campaigns across a range of digital channels. You will partner with the marketing, product, and technical development teams to guide key decisions based on your analyses and insights. You will work with data, analyzing trends and results, while simultaneously thinking creatively about improvements and strategies to optimize a PPC campaign. You will present recommendations for effective user acquisition/retention to key marketing and other stakeholders. Working with other team members, you will balance multiple analytics efforts with leveraging innovative problem-solving methods to deliver key insights that drive new user growth, longer retention and better student experience.

Job Responsibilities

• Plan, launch, and optimiz...