Digital Marketing Specialist

Location: Hybrid – Johannesburg

Employment Type: Full-Time

Industry: Logistics & Supply Chain | B2B SaaS | Professional Services

WatersEdge Solutions is partnering with an international logistics and compliance company to bring on board a dynamic Digital Marketing Specialist. This role is ideal for a data-driven marketer with hands‑on experience in paid media and inbound lead generation, particularly in the B2B SaaS space.

About the Role

As a Digital Marketing Specialist, you will own the inbound lead generation strategy and its implementation, focusing on paid media campaigns across LinkedIn and Google. You'll work closely with the content team to execute full‑funnel strategies, analyse campaign performance, and continuously optimise for better results. The ideal candidate is both analytical and creative, comfortable juggling multiple projects in a fast‑paced environment.

Key Responsibilities

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