CRM Strategy Manager

Company Description

Digitas is a highly-caffeinated playground where brilliant minds come together to create data-led digital business and marketing solutions through advertising campaigns and media experiences that bring bold, award-winning ideas to life. Strategy at Digitas is a cross-agency multi-disciplinary team of Data, Social, Experience, Brand, Connections & CRM Strategy experts, unified by a shared ambition to inspire ideas that move people.

Overview

We are looking for an outstanding CRM Strategy Manager who champions a modern approach to connected CRM experiences for brands, understands consumer behaviour and context, and orchestrates strategic communications to define how brands connect to people in a digital world.

Responsibilities

• Lead end-to-end CRM strategy, translating analytics and behavioral insights into high-impact CRM programs that align with core business KPIs.
• Develop omni-channel engagement stra...