CRM and Sales Optimization Senior Manager
Firstontario Credit Union Limited • hamilton, on • Posted July 09, 2026
About the Role
Become a key player at FirstOntario as a Senior Manager focused on CRM and sales optimizations. This hybrid position in Stoney Creek emphasizes enhancing member journeys through effective MRM strategies.
You will play a crucial role in managing FirstOntario’s CRM platform and implementing initiatives that drive member engagement and satisfaction. By standardizing processes and automating communications, you’ll help enhance productivity across various financial services. Your leadership will ensure collaboration among teams, aligning with company goals to improve overall member experiences.
Key Responsibilities:
• Oversee MRM workflow management and optimizations
• Establish MRM processes with operational support
• Design and implement member engagement campaigns
• Manage MRM tool adoption and sales effectiveness
• Conduct ongoing training and change management
Requirements:
• Bachelor's degree in business or rel...
You will play a crucial role in managing FirstOntario’s CRM platform and implementing initiatives that drive member engagement and satisfaction. By standardizing processes and automating communications, you’ll help enhance productivity across various financial services. Your leadership will ensure collaboration among teams, aligning with company goals to improve overall member experiences.
Key Responsibilities:
• Oversee MRM workflow management and optimizations
• Establish MRM processes with operational support
• Design and implement member engagement campaigns
• Manage MRM tool adoption and sales effectiveness
• Conduct ongoing training and change management
Requirements:
• Bachelor's degree in business or rel...