Coordinator, Marketing (Hiring Immediately)

Primary Purpose The Marketing Coordinator collaborates closely with the Director of Marketing/Business Development, Assistant Director of Marketing, and Mall Manager to develop and execute mall marketing programs. This role involves implementing community-based programs, managing local and tourism marketing initiatives, fostering positive retailer and community relations and handling SBV administrative duties. Responsibilities Act as a liaison for tenants, conveying SBV initiatives such as Tourism Initiatives, Events, and special promotions Collaborate closely with the Director of Marketing to formulate and implement a cohesive social media strategy and goals across platforms such as Instagram, TikTok, Facebook, and Twitter Track metrics, experiment with new methods, and foster audience growth and engagement Monitor, respond to, and cultivate community feedback on social media using available tools like YEXT to enhance engagement and customer loyalty Adhere to policies and procedure...