Content Producer

Responsibilities

• Develop and execute content strategies to meet marketing objectives
• Work hand in hand with Domestic and Digital Marketing Team on creating Domestic Spotify/YouTube playlist, ALL UMMY and Masyhur YouTube channel
• Produce high‑quality written, audio, and visual content that engages our audience
• Manage the content calendar ensuring timely delivery of all content on social media platforms (UMMY, Def Jam Malaysia and Masyhur)
• Assist Domestic and Digital Marketing Team to execute CRM campaigns to grow artists’ fan base and audience engagement
• Edit and proofread content to ensure clarity, accuracy, and adherence to brand guidelines
• Optimize content for SEO and improve user engagement across platforms
• Analyze content performance metrics and adjust strategies accordingly
• Monthly compilation and editorial of Domestic and Def Jam Malaysia newsletter
• Assist Team on the releases repo...