Communication & Digital Specialist (Fixed-Term Contract)

WHAT YOU WILL BE DOING

This role is the main point of responsibility for all communication and social media activities within the National Sales Company (NSC), operating in close alignment with headquarters’ strategy, standards and guidelines, within the HVAC (heating, ventilation and air conditioning) industry.

Key Responsabilities

Develop and implement regular PR activities in collaboration with central PHVACEU PR agencies and local agencies

Plan and manage all online marketing channels social media activities and channels, Panasonic websites, advertising activities and campaigns)

Create and execute a promotional plan targeting mass media, in line with the allocated budget

Develop and implement marketing automation plans, including lead generation and nurturing campaigns

Propose and monitor marketing budgets related to communication activities, as defined by the Marketing Man...