Channel Development Manager - Online

Ferrero • Shanghai, Shanghai • Posted June 22, 2026

About the Role

About the Role:

Support Sr. Channel Development Manager to drive the Ferrero Business by deploying Trade Marketing Strategies by Area/Channel/Customer, defining and developing online channel, sub-channel and platform strategies by coordinating inputs from Marketing and Sales, Group and external best practices. It supports sales by preparing canvas plans and argumentations to trade, and promotes a category management approach by activating the relevant data collection and analysis. 

Main Responsibilities:

Strategy Planning

  • Keep up to date the channel playbooks for online sub-ch...