Business Development & Digital Marketing Manager

Responsibilities : Define and drive the outbound marketing strategy for ZALORA 1SS, including target segments, positioning, messaging, and channel mix to generate qualified leads.

Create and maintain a healthy pipeline via outbound prospecting (email/LinkedIn/calls), partner referrals, and events; track progress in CRM with clear next steps.

Define target lists, outreach sequences, and deal strategies; tailor value propositions based on each prospect’s pain points (logistics, cross-border expansion, operational efficiency).

Run discovery, solutioning, pricing alignment, negotiations, and contracting;...