Business Building Executive - Legaspi

Business Building Executive (BBE) is responsible for delivering business growth within an assigned territory by executing commercial programs, strengthening trade partnerships, and improving product availability and visibility.

Accountabilities

• Manage and grow assigned territory by executing company‑driven route‑to‑market strategies and coverage initiatives while building strong relationships with trade partners.
• Influence the trade to adopt company programs and tools when required, ensuring alignment with commercial priorities.
• Drive in‑store execution of initiatives to boost visibility and access across channels.
• Use field insights to identify growth opportunities and build actionable territory plans.
• Support execution of initiatives that build loyalty among existing consumers and attract consumers from competing brands.
• Implement retail activations and promotional programs that drive trail, repeat purcha...