AVP, Trade & Product Marketing

Astro • Kuala Lumpur, Federal Territory of Kuala Lumpur • Posted July 13, 2026

About the Role

WHY JOIN US?

  • We practice a vibrant & energetic office culture.

  • We provide opportunities for career advancement within the company.

  • Good performance is always rewarded accordingly.

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    JOB RESPONSIBILITIES:

  • Lead in alignment among stakeholders and partners for product marketing (ie: Astro PayTV) brief.
  • Lead in GTM strategy for product marketing (ie: Astro PayTV) from ATL, On Ground, Online to BTL
  • Work in collaboration with Media and Budget to strategies GTM that’s aligned with the market opportunity.
  • Provide leadership in direction of product marketing GTM, plan initiatives that drives quantifiable impact and results.
  • Seek opportunities to create unique & exclusive collaboration among content team, sales team and external partners.
  • Oversea campaign roll-out, gather learning and implement continuous improvements to drive efficiency and results.
  • Acts as project m...