Associate Manager - Marketing

PepsiCo • Hyderabad, Telangana • Posted June 12, 2026

About the Role

Overview

This role will support the creation, set-up and ongoing management of the digital asset management operation for US. Support the new Asset Management capability within the Marketing PBUS team. The role will support the set-up, ongoing management and optimization of the Digital Asset Management operation – providing this Marketing service to PBUS and their creative agencies. This role will interface with Category, Finance teams as well as external partners (Global agencies and platforms).


Responsibilities

  • Support operational set-up and implementation of the Digital Asset Management system within PepsiCo, partnering with and delivering this service to PBNA team
  • Define taxonomy hierarchies, naming conventions and cataloging, tagging and archiving of digital assets, ensure consistency with global solutions
  • Partner with IT and Marketing to ensure full system integration and workability
  • Support embedding Asse...