Assistant Brand Manager
Jollibee Group • pasig, metro manila • Posted June 15, 2026
About the Role
JFC’s Assistant Brand Manager is responsible for the following:
- Assist in developing strategic business plans for product categories.
- Formulate long and short-term marketing plans to achieve sales objectives.
- Develop marketing programs and projects for new product launches and market opportunities.
- Coordinate with cross‑functional teams for product development, launch, and monitoring.
- Collaborate with Trade Marketing, Creative, Media, PR/Digital Agencies, Corporate Media, and Research for integrated marketing campaigns.
- Prepare sales information for monthly business reviews.
- Ensure compliance with marketing policies and brand visual identity.
- Gather reports on competitor pricing and product performance.
- Coordinate with suppliers, creative agencies, and Marketing Assistant for marketing materials.
- Develop memos for campaign launches for SBM/BM approval.