Acquisition Marketing Manager

Develop and manage user/customer acquisition strategies across paid channels (e.g. Google Ads Facebook Ads LinkedIn display affiliates).

Own the media buying process budget allocation bidding strategy and performance analysis.

Collaborate with design and content teams to create compelling ad creatives and landing pages.

Conduct A/B testing to improve conversion rates costperacquisition (CPA) and ROI.

Monitor analyze and report on campaign performance metrics with a focus on CAC LTV ROAS and funnel optimization.

Explore and test new growth channels and marketing tools.

Work with product sales and analytics teams to align acquisition goals with broader business objectives.

Utilize CRM and marketing automation tools to improve customer onboarding and lifecycle marketing.

Optimize user journeys and conversi...